FOR IMMEDIATE RELEASE
VON SORELLA AUCTIONS OFF LIMITED EDITION SCARF FOR BREAST CANCER AWARENESS
HOUSTON, TX October 21, 2018 – MAISON VON SORELLA proudly donated the first unit of a limited edition scarf to fundraiser “Pink Party Brunch” in support of October's Breast Cancer Awareness. The item was auctioned off for the purpose of raising funds for Lucia Cordua, a member of one of Houston's most renowned restaurant industry families, and who was recently diagnosed with breast cancer. The fundraiser was hosted and coordinated by one of the area's leading philanthropist, Jared Lang and powered by Makin Muves digital marketing firm.
The limited edition silk fashion scarf was made exclusively for private sale and was the first unit of the line to come. The scarf is made of 100% silk imported from Italy and handmade by VON SORELLA's in-house sewing professionals. A medium-weight accessory, the scarf can be worn comfortably with formal and ready-to-wear ensembles.
Titled the "VON SORELLA Crimson Sterling Scarf", the lavish adornment is valued at a retail price of $350.00 and was won by one of Houston's most stylish residents.
The exclusive item will be available for public purchase in the month of November as MAISON VON SORELLA releases new fashion accessories for sale.